Monday, October 22, 2007

The Bajaj supernova!

Will Bajaj emerge as a winner from demerger?

It The Bajaj supernova!has become almost a ‘business objective’ among two wheeler manufacturers to focus on specific segments. Hero Honda did it with the entry segment and now Bajaj is demonstrating this by focusing on the premium segment.

Bajaj as a company is India’s second largest two-wheeler manufacturer and maintains a market share of 34% (+3 points). Apart from the pulsating performance in the domestic market, the company is also going great guns in the international markets like South East Asia. For 2006-07, Bajaj Auto had revenues of $2.38 billion and profits worth $309 million.

ItWill Bajaj emerge as a winner from demerger? seems that Bajaj is well ensconced in its chosen track and the recent demerger, forming Bajaj Holdings and Investment Limited (BHIL) and Bajaj Finserv Limited (BFL), is just a pointer towards bigger plans for the future. The de-merger might unlock value and leave more room for appreciation for investors.

For Complete IIPM Article, Click on IIPM Article

Source :
IIPM Editorial, 2007

An
IIPM and Professor Arindam Chaudhuri (Renowned Management Guru and Economist) Initiative

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