MANAGEMENT GURU
I
am not a soothsayer, a palm reader or a tarot card reader, and I have no concrete idea of the future! Going by what is happening right now is – yes, we do not possess a significant share of the global market as far as Indian movies (Hindi, Tamil, Telugu and other regional industries) are concerned. We aren’t a force to reckon with. You have to define the game that you are playing. In my opinion, there is nothing called as the next level. There’s a sea out there. As long as we are content remaining a small fish confined to a pond, it sounds fine. But 
if you wish to swim along with the sharks and the big boys, it’s a different ball game altogether. In that bigger context, stories would have to be more universally told in terms of scope, irrespective of whether the language remains Hindi, Bengali, or any of the other Indian regional languages. And at the end of the day, you can’t have simplistic solutions to such matters because the paradigm is so diverse!For Complete IIPM Article, Click on IIPM Article
Source : IIPM Editorial, 2007
An IIPM and Professor Arindam Chaudhuri (Renowned Management Guru and Economist) Initiative
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