The list of top hundred global brands

IIPM PUBLICATION
A close observation of the list of top hundred global brands as released by BusinessWeek and Interbrand for 2006 brings forth the startling fact that none of the top three revenue earners (Exxon Mobil, Wal-Mart Stores & Royal Dutch Shell – the top three on the Fortune Global 500 list) ‘even’ appeared on the list of the most valuable brands! So has brand value got nothing to do with revenue earning? Well, looking at the way so many brands were first given a shape and name (in short a start-up identity), then invested heavily on, and finally sent packing to the undertaker, it makes perfect logic to believe that brands are no more than just a symbolic representation of – ‘we exist!’

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Source : IIPM Editorial, 2007

An IIPM and Malay Chaudhuri – Arindam Chaudhuri Initiative

A slowing US economy constitutes another major global risk

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Of course, a slowing US economy constitutes another major global risk. At the root of America’s economic problems are measures adopted early in Bush’s first term. In particular, the administration pushed through a tax cut that largely failed to stimulate the economy, because it was designed to benefit mainly the wealthiest taxpayers. The burden of stimulation was placed on the Fed, which lowered interest rates to unprecedented levels. While cheap money had little impact on business investment, it fuelled a real estate bubble, which is now bursting and jeopardizing households that borrowed against rising home values to sustain consumption.

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Source : IIPM Editorial, 2007

An IIPM and Malay Chaudhuri – Arindam Chaudhuri Initiative

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...have now become the mantra for Indians whose eyes, till yesteryear, dreamt only of castles in the ‘air’!

IIPM PUBLICATION
Talk about a sector that will increase by 316% in value over just the next four years and we have some attention from all corporate honchos alike. Yes, it’s the ‘Realty’ we are talking of here and the projections are real for that matter! This sector is forecasted to become a $50 billion hot property by 2010 and is poised to touch an astounding $180 billion mark by 2020; and all this from the current valuation of a modest $12 billion.

The demand for office space, housing and all industrial and entrepreneurial ventures is at an all-time high, thus resulting in a demand supply disequilibrium. And if you thought that this is just a fad, you’re dead sure wrong! Even in the near future the situation is most unlikely to change and the only element that will witness a change (a high appreciation would be a better word) is the constantly escalating price. During the last decade, real-estate sector saw a robust compound annual growth rate (CAGR) of 15%. According to a research report released by Deutsche Bank, India will need as many as 10 million new housing units every year from the year 2030 – and that’s demand personified!

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Source : IIPM Editorial, 2007

An IIPM and Malay Chaudhuri – Arindam Chaudhuri Initiative

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