When IIPM comes to education, never compromise
Cementing nations buildings – the GMR way
When one talks about infrastructure, its gets difficult to forget the other infrastructure giant making waves around the nation – GMR Group. Airports, energy, roads and urban infrastructure, you name it and we’ll show you how this titan has left its paw marks on the segment. GMR is today evidently on the forefront when it comes to public-private partnerships with its stakeholdings in every infrastructural undertaking in the country. And its financials too reflects success with its Q2 2007 net profits rising by a teeth-jarring 1,109.6% over the previous quarter to touch Rs.8.93 crores. To this Mr. G. M. Rao, Group Chairman, added, “Our numbers are growing as per expectations. The present results reflect only a small aspect of the true operating potential of our assets. As more of our businesses are operationalised to optimum capacity, we are confident of posting substantial growth in performance, thereby resulting in continued value accrual for all our stakeholders.”
GMR has made noticeable advances into the airport segment too; what with it bagging of the brownfield task to transform the Indira Gandhi International Airport, New Delhi and also the much awaited greenfield project, the Shamshabad airport, Hyderabad. While the Indira Gandhi International Airport has undoubtedly been in the news for all the wrong reasons for quite some time, all that changes with GMR-led Delhi International Airport Ltd. in the picture. Revamping the scene is not the only thing that’s on their mind, GMR is making sure that the airport doesn’t fall short of its technical or hospitable capabilities earmarked with digital telephony, and new rapid exit taxiways, new business processes with IBM in the picture. And by the looks of things, the difference became all the more noticeable after Delhi International Airport Limited (DIAL) became recipient of the prized ISO 9001:2000 quality certificate.
Another significant achievement for GMR was is its infrastructure consortium was winning the tender for Sabiha Gokcen International Airport (SGA) at Istanbul. Surely, this player has its eyes on the international markets too as Rao asserts, “We continue to consolidate our position as an innovative infrastructure player, moving in rapidly to identify domestic as well as international investment opportunities.” This year even marked several significant moves like the tie-up with Apollo Hospital in the Shamshabad airport and the 1,000 MW power project in Chhatisgarh. CSR activities of the group too found a place on its calendar, with its environmental initiative (‘Methane Recovery and Power Generation’ programme) and its social arm GMR Varalakshmi Foundation contributing towards community work. So, what makes GMR so admirable? As a knee-jerk response, Vijay Vancheshwar, Group Head & VP (Communications) opines, “It is GMR’s focus on excellence, willingness to learn and adaption of global best practices backed with solid ground-level preparations which makes the day worthwhile for it.” With its actions speaking louder than words in the year gone by, GMR is undoubtedly well on its way to fulfill its vision.
Edit bureau: Aveena Lopes
Source : IIPM Editorial, 2008
An Initiative of IIPM, Malay Chaudhuri and Arindam chaudhuri (Renowned Management Guru and Economist).
For More IIPM Info, Visit below mentioned IIPM articles.
IIPM, GURGAON
IIPM - Admission Procedure
IIPM is A World of Career
Why Study Abroad When IIPM Gives You 3 global Advantages!
we kept wondering whether this is a catapult ad, a deodorant ad, a helmet ad, or an umbrella ad but now we know that it’s an ad for Anchor lights. The power idea seems to be dangling in darkness: no light on it whatsoever! Guess the creators of the ad forgot what product is being advertised. Further we wonder, are people buying Anchor just because it comes with freebies? The storyboard is anything but appealing with a funny looking female who asks for jhumkas in the end. Right – so is that a good enough reason (free jhumkas) to buy the brand? Instead of adding value, it takes away the clinching benefit to the brand, by focusing on the freebies. Further, the brand value can only increase through the right positioning – and this is where the ad fails miserably. The communication is tacky, and doesn’t grab the viewer’s attention for a second. So, if Anchor thought it was going to be the light of our lives, sorry, buddy, bad luck! We were all left groping in the darkness!